Collecting a debt from international customers can be tricky. Here are four steps you can take to try and collect on money you are owed.
To determine your business' financial health, you need to know how much money you are bringing in. Here is how to calculate your annual revenue.
Quotes and invoices help businesses get paid correctly and on time. Learn the differences between quotes and invoices and best practices for creating both.
This guide explains lead sources, why they’re important and how to track where your leads are coming from.
Lead qualification helps determine the likelihood a prospect may buy from you, as well as capture key demographics to better help you market to potential buyers.
Chatbots are becoming common tools for e-commerce, sales, customer service and marketing. Learn how to incorporate chatbots into your small business.
Customer loyalty is important if you want to build recurring business. This guide explains the best way to make your customers loyal to your brand.
There are differences between taxable and nontaxable fringe benefits. Learn how your business can create a great benefits plan for your company.
Website visitor tracking offers valuable and in-depth information that marketing and sales teams can use to refine their efforts and obtain quality leads.
A sales pipeline can help you determine how your leads convert to customers and how you retain customers. This tool is useful for sales, marketing and customer service teams.
Sales reports can be sources of deep insight into the products and services that generate the biggest return.
Learn what a sales forecast is, why it’s important and how to create one.
Find out how marketing automation works, the benefits and which tasks you can delegate to an automated solution.
Maternity leave policies can boost employee retention and attract top talent. Learn about maternity leave laws and how to develop a maternity leave policy.
Does your team work from home sometimes (or all of the time)? If so, you could be increasing your cybersecurity risks — but you can change that.
Millennials are a large and important part of the American workforce. Learn how to keep these important assets to your company.
Dividing your audience into segments helps you deliver focused messages that resonate with each customer. Learn why and how to segment your customer list.
Find out how several major brands are implementing diversity and inclusion in their culture and daily operations.
This guide explains the benefits of a lead capture form and how to build one for your landing pages.
Sales scripts help keep your sales team on the same page when contacting leads, prospects and customers. This guide explains how to develop a sales script that works.
Surveys help companies better understand their target market. Learn how to use surveys for your business.
This guide explains the meal and rest break laws all small businesses should know to ensure regulatory compliance when making their teams’ schedules.
Impactful CTAs prompt your audience to take actions that benefit your business. Here is a guide on everything you need to know.
Employers can reimburse employees for healthcare costs via a health reimbursement arrangement and other methods. Learn the rules and laws you must follow.
Mission statements reflect your company's goals, purpose and values – why it exists. Learn how to craft the perfect mission statement for your business.
Despite work etiquette, no laws require employees to give two weeks' notice. Learn why this practice is beneficial for both employers and workers.
Sometimes a business needs to conduct layoffs and make new hires at the same time. Here are best practices to use.
Workflow automation standardizes time-consuming manual work and can boost employees' productivity. Learn how to implement workflow automation solutions.
Want to try crowdfunding your business venture? Here are 10 ways to get the most out of your crowdfunding campaign.
Many rules and regulations govern e-commerce. These six, in particular, could significantly impact your small business.