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Latest: Advice, Tips and Resources

Article
How to Use Google Ad Manager for Your Small Business
By Jennifer Post | November 22, 2024

If you have more than one Google Ads account, the free Google Ad Manager helps you centralize management, manage revenue and boost ROI.

Article
Want to Keep Your Employees? Give Them Growth Opportunities
By Max Freedman | November 22, 2024

Employees value a clear career path over all else.

Article
Your Guide to Warehouse Inventory Management
By Adam Uzialko | November 22, 2024

For small businesses that store goods in a warehouse, inventory management is important. Here are the basics to controlling your stock efficiently.

Article
How to Create a Content Calendar
By Yara Simón | November 22, 2024

A content calendar can help you streamline content across all channels. Learn how to create an effective content calendar to stay organized and consistent.

Article
4 Career Risks Worth Taking
By Nicole Fallon | November 22, 2024

Sometimes, a calculated risk can catapult you toward professional success. Here are some smart career risks you may want to consider.

Article
5 Ways to Keep Employees Engaged During the Holidays
By Leslie Pankowski | November 22, 2024

The holidays can be a distracting time for the workplace. Learn how to create a positive atmosphere while keeping engagement high during the holidays.

Article
How to Use Google Business Profile to Improve Your Online Presence
By Mona Bushnell | November 22, 2024

Learn how to use Google's free Business Profile to reach potential customers and establish and maintain your business's online presence and reputation.

Article
What Is Evergreen Content?
By Yara Simón | November 22, 2024

Unlock the potential of evergreen content for long-term engagement and SEO benefits. Learn how to create, refresh and leverage evergreen content.

Article
What Is Google for Small Business?
By Leslie Pankowski | November 22, 2024

Google for Small Business launched in 2019 as a portal for SMB-facing tools and services. Learn how Google for Small Business helps entrepreneurs and SMBs.

Article
Credit Card Processing Fees Explained
By Julie Thompson | November 22, 2024

Learn which fees come with accepting credit cards as a form of payment, as well as how your business can reduce those processing costs.

Article
How to Use Google Forms for Business
By Jeremy Bender | November 21, 2024

Google Forms can make data collection quick and painless for your business and respondents. Learn how to use it effectively for your outreach.

happy officeworkers
Article
Gamifying Your Workforce: How to Make Employee Engagement Fun
By Nicole Fallon | November 21, 2024

Gamification is a newly popular tactic to promote employee loyalty and engagement by making work processes fun and rewarding.

Article
How to Use Google Analytics
By Sara Angeles | November 21, 2024

This article describes Google Analytics and how to use it to understand better how your business website is performing.

Article
How to Develop a Content Strategy
By Max Freedman | November 21, 2024

Content can help you generate leads, build trust with your audience and establish expertise. Learn how to create a content strategy to grow your business.

Article
Hiring for Cultural Fit? Here’s What to Look For
By Skye Schooley | November 21, 2024

Skills and professional experience aren't the only things you should consider when hiring an employee. Hire them for their cultural fit too.

Article
Emotional Intelligence Skills: How to Spot Them in Hiring
By Chad Brooks | November 21, 2024

Research says that emotional intelligence is more important than IQ and technical skills. Learn how to focus on EQ in the hiring process.

Article
Communication Is Key to Genuine Employee Engagement
By Isaiah Atkins | November 21, 2024

Employees need clear communication to be fully engaged. Learn what comprises effective communication and how to improve communication with your team.

Article
Should Small Businesses Require Receipt Signatures?
By Adam Uzialko | November 21, 2024

Should businesses that accept credit cards require signatures from their customers? Here's what you need to know about small business receipt signatures.

Article
Considerations for Rehiring Laid-Off Employees
By Skye Schooley | November 21, 2024

If you have the opportunity, should you rehire a laid-off employee? They may know your business better than a new employee, but will their morale ever recover?

Accountant using a calculator
Article
What Is the Accounting Cycle?
By Vishal Sanjay | November 21, 2024

Learn the accounting cycle, an eight-step process for recording and analyzing your company's financial activities to ensure accurate bookkeeping.

Businesswoman studing stats on computer
Article
10 Tech Trends That Will Influence Your Marketing Strategies
By Bennett Conlin | November 21, 2024

These tech trends will change digital marketing. Can your business take advantage of them?

Article
Everything You Need to Know About Job Searching in the Digital Age
By Leslie Pankowski | November 21, 2024

Learn how to find employment in today’s digital world. We cover everything job seekers need to know, from research to resumes to references.

Article
7 Inventory Management Techniques
By Adam Uzialko | November 21, 2024

Inventory management is the process of tracking where your products are at all times and when to order more. These techniques can improve your inventory management process, independent of software.

Article
The 20 Best Jobs for Flexibility
By Bassam Kaado | November 21, 2024

With work flexibility a priority for job seekers, here are some top jobs that are flexible and tips for scoring one of them.

Article
Accounting Checklist: Tasks to Do Daily, Weekly and Monthly
By Vishal Sanjay | November 08, 2024

Use this handy checklist to divide your company's accounting into daily, weekly and monthly tasks.

Article
When Should You Hire a CPA?
By Jamie Johnson | November 08, 2024

When is the right time for your business to hire a CPA to take care of your tax needs? This guide explains how to know when to hire an accountant.

Accountant using a calculator
Article
What Is Bookkeeping?
By Cynthia Uzialko | November 08, 2024

This intro to bookkeeping defines the term and describes how bookkeeping relates to your business’s accounting methods.

Article
What Is Value-Based Healthcare?
By Max Freedman | November 08, 2024

This article explains how value-based healthcare improves outcomes and results in happier practitioners and less spending throughout the medical industry.

Article
Strategy, Supply and Demand, Marketing: HR Functions are Expanding
By Max Freedman | November 08, 2024

HR functions now comprise longtime HR roles and newer duties. Here's what you should know, whether you're outsourcing HR or hiring in-house.

Article
RingCentral vs. Zoom Comparison
By Daniel Rosehill | November 07, 2024

This comparison page examines RingCentral and Zoom side by side to help you make the best decision for your business phone system.