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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

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Article
Guide to Building a Sales Funnel
By David Gargaro | January 30, 2024

A sales funnel is a marketing term for the customer journey as they move toward purchasing. Learn about the sales funnel stages and how to build one.

Article
How CRM Works in the Sales Funnel
By David Gargaro | January 30, 2024

CRM funnels are similar to sales funnels. Learn how to create a CRM funnel that works with CRM software to automatically track, engage and nurture leads.

Article
How to Terminate an Employee Remotely
By Jane Genova | January 30, 2024

Terminating a remote employee involves preparation, the actual termination and a post-firing follow-up. Learn what's involved in firing a remote employee.

Article
How to Use National Days Properly for Advertising
By Natalie Hamingson | January 30, 2024

National Days provide unique opportunities for businesses to embark on advertising campaigns. Learn about 50 days you can use in national advertising.

person holding a credit card and using a laptop
Article
4 Ways to Improve Communication With Customers
By Adam Uzialko | January 30, 2024

This article explains the importance of communicating well with your customers, as well as offers tips for how to improve your customer engagement.

Article
How to Use an iPad for Business
By Matt D’Angelo | January 30, 2024

When combined with a keyboard or a stylus, your iPad goes from a nice tablet to a powerful tool for business. Tablets are portable, affordable and easy to use.

Article
How GDPR Is Impacting Business and What to Expect in 2024
By Adam Uzialko | January 30, 2024

The GDPR went into effect in 2018. Here’s how it is impacting businesses now and what you should know to keep your company in compliance.

person doing taxes
Article
Freelance Taxes: What Every Freelancer Needs to Know
By Paula Fernandes | January 30, 2024

Freelancers are responsible for figuring out their own tax obligations and when to pay. Learn how to pay taxes as a freelancer.

Article
How to Set up a Conference Call on an iPhone
By Jennifer Dublino | January 29, 2024

You can include up to five people in iPhone conference calls. To conference with more people and for special features, look into business phone systems.

Article
Mental Health Billing vs. Medical Billing
By Max Freedman | January 25, 2024

Mental health billing differs from medical billing due to variables in mental healthcare not present in primary or specialty care. Learn what's involved.

Article
What is a Tax Audit? What Do You Do If You Get Audited?
By Simone Johnson | January 24, 2024

A tax audit is a review of your reported data to ensure it is correct. Here is how a small business can avoid one and how to handle it when the IRS calls.

woman shaking hands and getting hired
Article
Exempt vs. Nonexempt: What Is the Difference?
By Skye Schooley | January 24, 2024

Employers must designate employees as exempt or nonexempt. Learn the differences between exempt and nonexempt workers and how to classify them correctly.

Article
Overtime Pay and What It Means for Your Workers
By Andrew Martins | January 24, 2024

If your employees are regularly working past their 40 hours a week, you are liable to pay them overtime. Find out what that means for your business.

Businesswoman signing a paycheck
Article
Gross Pay vs. Net Pay
By Julie Thompson | January 24, 2024

Gross pay is what employees earn before taxes, benefits and payroll deductions are withheld. The remaining amount is net pay. Learn how to calculate each.

Businessperson signing a paycheck
Article
How to Calculate Gross Wages
By Sally Herigstad | January 24, 2024

Calculating gross wages is the first step to compensating employees properly and keeping accurate payroll records. Learn about the process with this guide.

Article
Salary vs. Hourly: What’s Better for Your Business?
By Ada Rannels | January 24, 2024

Learn the differences between hourly and salaried employees – and how to determine which compensation model is right for your business.

Article
The Smells That Make Shoppers Spend More
By Marisa Sanfilippo | January 24, 2024

Simple scents work best at getting customers to buy. Here’s how smells can make people want to spend money.

Article
How Do PEO and Payroll Services Differ?
By Max Freedman | January 23, 2024

Choosing which service is right for your business depends on several factors, including the size of your company. See our guide.

Article
How to Calculate and Pay the SUTA Tax
By Adam Uzialko | January 23, 2024

The State Unemployment Tax Act is a tax that states use to fund unemployment benefits. Determine your SUTA rate and employer obligations for paying SUTA.

envelope with a paycheck
Article
How to Set Up Direct Deposit
By Max Freedman | January 22, 2024

Direct deposit paychecks are so common that employees often expect them. Here’s how to set up direct deposit for your business.

Article
Should You Borrow From Your 401(k)?
By Joyce Walsack | January 22, 2024

This guide explains how to borrow from your 401(k) and the key things to consider when doing so.

Article
5 Tricks to Lower Your Credit Card Processing Fees
By Julianna Lopez | January 19, 2024

Credit card processing fees are necessary when your business accepts credit and debit cards. Learn about these costs and 5 ways to reduce processing fees.

Article
iPhone Credit Card Processing: What You Need to Know
By Adam Uzialko | January 19, 2024

Small businesses often use iPhones for credit card processing. Learn how to use your iPhone as a POS device and the best credit card processors for iPhone.

Article
Hiring? Avoid These 7 Common Mistakes
By Sammi Caramela | January 19, 2024

Hiring new talent is complex and involves various factors. Avoid these common mistakes that can cost you time and money.

Article
Hard Skills vs. Soft Skills: Which Should You Hire For?
By Patrick Proctor | January 19, 2024

Hard skills and soft skills are both important to an employee’s success with a company, so it’s important to evaluate a job candidate on both.

freelancer using a laptop
Article
How to Send PayPal Invoices
By Adam Uzialko | January 18, 2024

See our step-by-step guide for using PayPal to bill customers, and find out the cost for invoicing through the payment platform.

Article
SBA Loan Deferments: What They Are and How to Qualify
By Donna Fuscaldo | January 18, 2024

When circumstances entirely out of your control make SBA loan payments difficult, you may qualify for a payment pause known as a deferment.

Businesswoman signing a paycheck
Article
How Stagnant Real Wages Hurt Small Businesses
By Casey Conway | January 17, 2024

Find out how wage issues combined with inflation can hurt both existing businesses and would-be entrepreneurs.

Article
Types of Organizational Structures to Consider for Your Business
By Max Freedman | January 17, 2024

This guide explains the various organizational structures and will help you decide which works best for your business.

Article
Worried About a Cyberattack? What It Could Cost Your Small Business
By Alex Halperin | January 17, 2024

Small businesses face real dangers if they're a cyberattack target. Learn the financial and reputational repercussions and how to handle a cyberattack.