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Use these eight training tactics to create an engaging and successful employee training program.
Every new job has a learning curve, and every existing job evolves over time. Consistent learning and training help employees build their skills and ensure your team grows professionally. Creating effective training opportunities also helps you attract and retain top talent. According to a Work Institute study, a lack of career development is the top reason employees quit.
As with any business process, some employee training strategies are more effective than others. Although a lengthy PDF or slideshow presentation may seem like the easiest technique, better methods and strategies can help employees stay engaged and motivated throughout the process.
Consider the following eight training strategies that can set up team members — and your organization — for success.
Poor communication limits an employee’s ability to perform at full capacity. One of the best training strategies involves clearly setting expectations for employees and communicating them. Setting expectations means you and your employees will be on the same page. It also gives employees an opportunity to ask clarifying questions. Immediate open dialogue clarifies expectations and operating procedures while setting the tone for future learning and workplace interactions.
Increasingly busy schedules and decreasing attention spans make it harder to find time for learning and enrichment in the workplace. That’s why microlearning (short, focused and often interactive learning initiatives broken down into three- to five-minute segments) has become so popular in the modern workforce.
Matthew Brown, Ventana Research’s HCM (Human Capital Management) research director, says microlearning forces companies to “deliver the most meaningful and critical content in a condensed format that is designed to be snackable and accessible in the moment of need.”
Because of its format, microlearning is often best applied to informal, straightforward training needs instead of conveying complex skill sets.
E-learning opportunities are an excellent way to make learning more accessible to your employees, particularly if you have a remote or hybrid workforce. Flexible work arrangements have become standard for many businesses, and that flexibility should also extend to learning.
“E-learning strategies make the transfer of learning from corporate down to front-line employees significantly more efficient and impactful,” Brown explained. “Especially in today’s fast-paced and highly distracted world, we learn in more ways than ever before. Being able to deliver the content your employees need at the moment they need it is critical to their success.”
Darren Shimkus, founder and CEO of skill development platform Modal and former president of Udemy Business, agreed that e-learning works because it allows employees to control their experience. They can learn relevant subjects at their own pace and on their own time.
“Online learning provides that flexibility and low-pressure environment that enables learners to more readily succeed,” Shimkus noted. Additionally, the ability to download course content for mobile use is key, allowing employees to learn on the go.
It’s one thing to have someone explain how to perform a particular task; completing it on your own is entirely different. Demonstrating and practicing how to carry out a task on the spot can be the most effective way of learning. Melissa Cohen, head of corporate marketing at Calendly and former managing partner at Metis Communications, recommends incorporating hands-on shadowing into your new hire training plan.
“The shadowing process allows trainees to retain information better by applying learned skills in real time and translating them to their daily tasks,” Cohen explained. “It also helps new team members experiment with responsibilities in a controlled environment without risk, all while building their confidence.”
Kathy Thiessen, senior vice president of operations at 101 Mobility, says structured, biweekly meetings between employees and supervisors are an effective training method.
“Our leadership team adheres to that schedule to show our trustworthiness and our investment in the team’s success,” Thiessen explained. “Employees are required to bring their own agenda to kick off our coaching discussion.”
These meetings focus on opportunities to develop skills and ways to build on self-identified strengths. They also include time for employees to share openly.
“I like to close out those meetings by talking about the last 10 percent — the things that are difficult to discuss or topics an employee may be hesitant to discuss,” Thiessen shared. “This needs to be done knowing their confidentiality will be respected.”
Employee mentorship programs can be helpful for personal and professional development. Find a mentor uniquely qualified to guide each new employee through their career. This type of program can also help new hires acclimate to your company culture. Employees gain access to someone to turn to if they are struggling without fear of judgment. Mentors can help educate employees throughout their tenure with your organization and guide them to the resources they need.
Some employees learn best in a more relaxed environment. Many businesses have adopted the concept of a lunch-and-learn session, in which a team member or someone from another company gives a brief seminar-style presentation while refreshments are served. It doesn’t even have to be a full lunch. For example, Cohen said Metis Communications hosts optional, 45-minute Bagel or Beer ‘n’ Learns in the office and over video chat for its employees.
“In these sessions, a senior team member usually creates a casual, interactive and engaging presentation about a topic [they have] personal experience with, and then opens it up at the end for further discussion,” Cohen explained. “Such sessions usually lead to brainstorming among the group, as well as comfortable, open communication between team members of all experience levels.”
Video training is increasingly popular, particularly among younger generations. While live training sessions can be engaging, not everyone can always attend them, and employees may not retain the knowledge they learned. Recording training presentations and offering other video training makes learning resources readily available to your team when needed. They can serve as an excellent post-live presentation refresher or a convenient catch-up for those who missed the meeting.
“For basic training on technology tools and other standard PR and marketing practices, we provide links to video recordings and have the team make internal presentation recordings through Join.me, so any team member can watch them at [their] own convenience,” Cohen shared.
Consider the following tips to improve your training strategies:
Investing in effective employee training is a critical factor in your business’s growth and success for the following reasons:
Employee training should be an integral part of your business strategy, not an afterthought or a quick fix. Taking the time to carefully plan and organize a well-rounded training program tailored to your employees will ensure that training makes an impact. To guarantee the benefits stick, provide continuous learning experiences and opportunities for growth. Effective training leads to competent and engaged employees, creating long-term business success.
Thomas Anziano and Skye Schooley contributed to this article. Source interviews were conducted for a previous version of this article.